On average it takes seven or more touchpoints for a potential customer to become an actual customer.
A multi-channel marketing approach will create numerous touchpoints for your potential customers to engage with your business and get your message to stick.
Here are a few ways to get started:
- More than 40 percent of individuals search for local businesses online. Get ahead of your competitors by running Google search and Facebook ads to make sure you’re at the top of their list.
- Website ads, Facebook and email are a great way to reach mobile users. Create ads for each channel to attract more customers to your restaurant. Share a special offer, or seasonal message.
- Find local events and target customers likely to attend with a mix of Google search and website ads. Help them find a place to dine on event day by pointing them in your direction.
- Target potential customers near your location through Facebook ads, Google search, email, website ads and direct mail, right from your phone with LSMx.