Awareness and offer campaigns have similar goals, but use vastly different methods to achieve them.
In the ever-evolving world of marketing, small businesses must include new and time-tested approaches to succeed.
While many franchisors develop a one-size-fits all marketing approach for their networks, franchisees can take control of driving customer traffic with local store marketing.
In this article we continue the discussion from part 1 in the series, on driving customers to your store using local store marketing strategies
One of the greatest challenges that new franchisees face is driving traffic to their location.
We break down how LSMx allows small business owners to market in minutes.
Using certain keywords in your advertisements can improve ad performance.
Local store marketing strategies are changing as technology plays a more prominent role.
LSMx makes it easy to target customers with Facebook, Banners Ads, Emails, even Google ads.
On average it takes seven or more touchpoints for a potential customer to become an actual customer.